How to Create and Grow an Email List Part 1


product_imgPart 1 of a 2 part interview with Christine Gallagher about creating and growing an email list for your business

What I like about Christine’s approach is her simple step by step guidance

In this 10 min episode we explore:

  • Why an email list is essential
  • Two non-negotiable elements you must have to create an email list
  • How to get your list growing without having to be a “Super Marketer”
  • Content ideas to increase engagement with your audience

Resource links to take your next step with an email list:

Grow You List, Grow Your Income Home Study Course

Email Software I use and recommend: Aweber

Be sure to tune in next week for the second part of Christine’s interview

What email service do you recommend?  Let us know in the comments below.



4 Responses to How to Create and Grow an Email List Part 1

  1. Erica Holthausen May 13, 2013 at 10:41 am #

    Thank you for another wonderful interview, Darlene. I so enjoy learning from all the folks you bring on the show and I’m looking forward to the next installment of your interview with Christine.

    As for email services, I currently use MailChimp. It’s free if you have fewer than 2000 subscribers and it has an incredibly easy drag-and-drop design platform. And while it works perfectly for me for right now, there are a few downsides:

    1. MailChimp does not allow you to send affiliate links through your email newsletter. So if affiliate marketing is an important part of your business model, it may not be the best choice.

    2. If you want to segment your list, it isn’t terribly easy to do on MailChimp. It is possible, but it isn’t terribly intuitive.

    But as a simple, cost-effective way to get started, it’s a good solution that integrates easily with your website and Facebook.

    • Darlene Cary May 13, 2013 at 11:45 am #

      Erica – Thanks for the insights on Mailchimp! So many new business owners are looking for a low cost alternative to start their email list. I started with them as well, then decided to “bite the bullet” on up-front cost and move to Aweber. Another reason for me to move to Aweber was that the free Mailchimp version doesn’t offer auto-responders, and I needed to incorporate them sooner rather than later.

      • Erica Holthausen May 13, 2013 at 11:49 am #

        Oh, now that’s interesting! Another downside to add to my list. When I joined MailChimp, the auto-responder service was included in the free package. I must have been grandfathered into that old package. With that new information, Aweber becomes an even more attractive option.

  2. Christine June 7, 2013 at 12:00 pm #

    Thanks so much for having me Darlene! It was a pleasure!

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